<< back to Media Centre
29th November 2011
Gemalto, Netsize Launch Brand New Netsize Guide by Gemalto:Truly Mobile - In partnership with AIME
29 Nov 2011 AIME member Netsize and Gemalto have today launched the 10th edition of the Netsize Guide titled 'Truly Mobile'; a comprehensive reference work on the state of mobile technology and its impact on business and society.
As one of the official partners, AIME is pleased to present you with the guide to download now - Netsize Guide 2011
Netsize Guide 2011, Truly Mobile, identifies three themes that characterize the state of mobile today and its future:
- Transaction - How we've come to rely on mobile devices for commerce from researching products to making purchases.
- Transformation - How mobile devices are increasingly driving content, communications and connectivity.
- Trust - How we require - and will soon demand - simple, transparent services and devices we can trust.
The Netsize Guide by Gemalto features:
- 14 interviews with industry senior executives at leading companies including; ARM, Atlas Premium Brands, BNP Paribas, CMO Council, The Coca-Cola Company, Gameloft, GlobalPlatform, Informa Telecom & Media, Millennial Media, SingTel, Texas Instruments, Trusted Logic and Yahoo!.
- Mobile telecommunications market data, app and mobile device usage (including tablets and smartphones) and social media statistics covering 41 countries, from Informa Telecom & Media, comScore and SocialBakers.
- A wealth of companion links to online reports, research and market analysis.
Also don't miss AIME's article on the research we recently undertook to identify technology needs in the Charity Sector - found after the foreword. Download your copy here.
The Association for Interactive Media and Entertainment (AIME) is a UK based membership organisation representing and promoting the commercial interests of the interactive media and entertainment industry - where customers use their phones, televisions or computers to access, interact and pay for information, marketing or entertainment services using leading edge micropayment technology. For more information, visit AIME
Leadership in Interactive Media & Micropayments

