Can Payforit V4 unlock the Paywall? Q&A with Chris Newell

This week, the Exchange blog caught up with Chris Newell, leading board member of the Payforit Working Group, to ask him how Payforit v4 is developing, and where in particular opportunities lie for growth and fine-tuning of Payforit. Payforit v4 … Continue reading

6Q’s with Oxygen8 : Payforit V4

James Harrison Oxygen8

Launched in 2006, the Payforit scheme was developed by the leading Mobile Network Operators to establish a trustworthy and consistent standard for consumers to pay by mobile. Payforit allows consumers to pay with confidence when they are making one-off payments or setting … Continue reading

How can technology help mobile on its journey toward impeccable consumer trust?

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By Gavin Dent, Director of Empello Ltd Since I left T-Mobile last year I have focused on helping a new set of clients harness digital technologies in order to deliver real impact to the bottom line. From the medical sector to … Continue reading

Publishers should aim for digital interaction from print, not conversion to digital

Graham Telecom Express

Graham Halling, Digital Business Director, Telecom Express. Increasingly publishers seem to be convinced that maintaining profitable interactive relationships with their audience means migrating as many of them as possible to fixed or mobile internet digital products. The result can be … Continue reading